By Lee - 23 August 2021
According to foreign media reports, under the influence of the new crown delta variant virus, Hollywood is now considering delaying its films again. Hollywood is also once again facing the problem of audiences staying away from theaters. According to the results of a poll conducted by the National Research Group in the United States, the willingness of audiences to enter the theater to watch movies has fallen from 81% in early July this year to 64%.
According to foreign media reports, in view of the return of the epidemic, Paramount first announced at the end of July that it would withdraw Clive the Red Dog in the United States. Sony chose to postpone the release of Venom 2 to October 15th, and it was rumored that it would be released again. The file was postponed, and Hotel Wizard 4: Transformation Adventure was sold to Amazon. It seems that Hollywood is not very optimistic about this new wave of epidemic.
The source also pointed out that although Amazon announced its intention to purchase MGM in May of this year, Daniel Craig, who has been postponed for nearly a year, has spent millions of dollars in publicity expenses each time it is postponed. The new film 007: No Time to Die may not be postponed any longer.
Comscore box office analyst Paul explained: In the traditional era, as long as the release schedule is finalized, all decisions must be made based on this. Therefore, the film party will only postpone the file under the most severe or unimaginable conditions, so as not to The box office is affected.
Under the impact of this wave of epidemics, the Black Widow, Jungle Adventure and The Suicide Squad that have been released in the past month have been severely affected, and the box office has also been more than one. Low. The simultaneous streaming of these movies not only forced Warner to pay an extra 200 million US dollars to various directors and stars, but Scarlett Johansson even took Disney to court.
Outside the United States, France, Italy and other places now require audiences to show a vaccination certificate when entering movie theaters. Some areas in Australia are still closed, while Japan, South Korea, and Mexico have reported new highs of confirmed cases. A film financial officer said: The extension of commercial blockbusters will be in everyone's interest, especially when you consider the current international situation.
