just watch it!

Beautiful, moving film.

This is a tender, generous movie that likes its characters and presents them as real people, full of flaws and strengths.

There is just so much movie here. For some it may be too much. But in the same secretly sarcastic way most telemarketers say the phrase, the title of this one is particularly apt.

COLDFIRE is another dreadful thriller of the 1990s, directed by and starring the unusually bland Wings Hauser. He plays a cop who works as part of a team on the trail of a new designer drug that has devastating consequences for users. This film screams low budget throughout, with Hauser barely making any kind of effort as director. It's dark and grainy, with bog-standard action bits that fail to ignite the imagination and join-the-dot plotting. Add in the requisite sex scene and bad language and you have a movie that really doesn't add up to much.

This Hauser vehicle, no doubt directed by the master himself, who had already brought out the entertaining and sick "The Art Of Dying", has brought another entertaining flick, surprisingly long but surprisingly entertaining. There are some unintentional laughs and a nice set of bouncing boobies, near it's start, but on the whole, this not bad so cop drama, being a little amateurish at times (hey, but that's what makes B movies fun) may give you a high, as is the new killer drug represented by the movie. Hauser also starring, is right where we want him, a veteran cop, again cool and likable. We've have two young rookies, stealing the limelight, one a kind of William Baldwin lookalike, who starred, by not for long, in the other Hauser vehicle. He's a real smart arse, cocky, and very likable, where his Latino partner and buddy, a more serious cop, is showing a lot of potential in the department, and doesn't want to be brought down by his sidekick. These two provide most of the laughs in the flick. Violence is occasional here, if very seldom, but effective, an early scene seeing one cop who I really liked it, lose it. Even the best stress. It's our nice little unit of likable cops, versus the real nasty baddies in a b grade, which can only be described as bl..dy entertaining, and not bad, especially as the movie progresses. This one actually surprised me to be honest, where we spend more time with the cops, and really get into their troubles, but mainly I'm talking about our two young punks, the Latino overacting which gave cause for laughs. It as also fun, watching the young cocky punk, clashing with Hauser. We also see the drug up close, and it's effect on one buyer. Hauser fans, a definite watch.

Well I can't say I wasn't warned about this film, I read David's review and ignored it cause i've heard lots of action-packed films called boring so that didn't stop me from buying this film for 2.99 off Ebay, though now I can see that David was mostly correct in his review and Easton and Reyes(who both were shot to super-stardom in One Life To Live later on) are both pretty good,though it's kinda hard to root for his character. Though i'm not bothered by the film's low budget look, I knew it was gonna be low-budget as i've heard that most early PM films are like that. What I didn't expect was for the film to be so goddamn BORING, I swear this felt more like a drama then an action film, especially with the heavy focus on the love/hate relationship with Jake and Nick and they're relationship with Dix, it felt too drawn out and took too much focus away from the main plot. Though the film isn't a total waste, it has it's funny moments, like when Jake randomly yells Attica! near a jail cell for no reason, there's some nice nudity, Easton and Reyes are both pretty good, and the climax is pretty nicely done actually and manages to generate some actual tension and the main villain manages to become intimidating despite his annoying voice, but despite those good things, I can only recommend this film to PM completists who feel the need to see every film they've produced, or for those who will see anything with Wing Hauser's name on it.

The "Coldfire" is a lethal new designer-drug with destructive capabilities. Its origins are unknown...and its effects are irreversible. This drug promises the "ultimate high." However, what does the user acquire instead? The ultimate way to die...The main purpose of the "Coldfire" drug is to help the enemy cripple the United States. This drug feeds on the decadence of society. The consequences are only too severe if this drug goes "mainstream." An epidemic is imminent if the use of this drug spreads everywhere...It turns out that the culprit who designed the "Coldfire" drug is someone who plans to destroy America "internally" through corruption and consummate pandemonium. America needs a prayer...Will the prayers be answered? Well, entering the scene are Nick (Kamar De Los Reyes), and Jake Edwards (Michael Easton), two young but audacious police officers. They may lack age, but they certainly have attitude. These Generation-X cops hope to show some of the veteran members of the police force a trick or to. These two officers will be working with a company of experienced pros including the seasoned Lars (Wings Hauser), and the short-tempered Dix (Asher Brauner). Their assignment is to track down who or what is responsible for the distribution of this virulent drug substance...Frankly, the introductory sequence in COLDFIRE is simply hilarious. Basically, flashing lights begin illuminating while a guy is trapped inside a chamber. The guy gradually goes berserk...then he begins to bleed. Eventually, this guy decides to take the plunge. It was probably the most entertaining segment in the whole movie! If only we had more inspired moments like the beginning here in COLDFIRE, this movie could have at least clicked as an entertaining albeit no-nonsense thriller. Instead, COLDFIRE is a listless film, especially for one belonging to the action genre. COLDFIRE is yet another film that deals with the subject of drugs. It tries to insert some moral relevance. While this movie does have its noble intentions, for the most part, it is a slack movie. COLDFIRE seems intent on being preachy and indeed that could hold true. For the majority of this film, it is rather ponderous and tiresome as it tries to deliver its message to "stay cool and never lose faith." There is of course, the anti-drug message too (though it is rarely mentioned). COLDFIRE is a misfire. The fact that COLDFIRE is boring is only one of my main concerns. Another flaw that really distracted me was this film's inanity. Sometimes, you have to wonder whether these characters in this movie actually think about whether their decisions will have substantial consequences or not. They always have a proclivity to behave so irrationally. For example, notice how most of the police officers always communicate with guns. It is quite scary how this movie portrays cops as either inept, reckless, or both. Some of these cops (such as Lars) can even be seen as "lazy." Also, the villains in this movie are inane. They too are excessively illogical. The worst character of all is the main villain. He has such an obnoxious voice! Now, do not get me started on the plot holes. They proliferate as much as the bullet wounds on certain characters. (I.e. You would think that the Police Department would have cared knowing that two of their own cops are declared missing in action). Finally, there are times when this film just seems to be a parody of itself...Despite the problems galore that I found in this movie, I will consider this: The two leading cast members (Kamar De Los Reyes and Michael Easton) are both proficient and promising. Although Wings Hauser (who is also the director) is top-billed, the spotlights belong to rising stars Kamar De Los Reyes and Michael Easton. Though these two actors are tyros, they have already begun to show a lot of enthusiasm and alacrity for their roles. I am confident that these two guys will find success in show business. In addition, Darcy DeMoss (LIVING TO DIE) is a fine and gorgeous actress too. As for Wings Hauser, his role is, at best, a tenuous supporting character. COLDFIRE is a tragedy. It could have been a low-budget but first-rate thriller. Instead, COLDFIRE is a contrived, ridiculously ludicrous film with haphazard characters, a conventional and predictable plot, and languid action scenes. Still, COLDFIRE does have its attributes. An ambitious premise somewhat compensates for a dearth of ingenuity. Also, Kamar De Los Reyes and Michael Easton are capable performers. These two actors single-handedly save COLDFIRE from complete oblivion. Last, the denouncement is appropriately action-packed. It highlights the pinnacle of the whole movie... Unfortunately, most of this film's few attributes are overshadowed by its shortcomings.I guess that my biggest complaint would be the fact that this film was so superficially made. It does not have enough depth to be considered a decent crime drama and there is little zest in this movie to help make this film truly exhilarating. If they could only quicken the pace, throw a curve ball for a plot twist, and perhaps add some excitement, COLDFIRE would have worked.RATING: *1/2 out of ****.